C‑Suite Growth and Creative Leader | Web3 & Digital Finance | RWA Tokenization, DeFi & Institutional Partnerships | Scaled Teams 40+ | Clients: Meta, Microsoft, Heineken

About Me

I’m a growth operator and marketer who builds regulated Web3 and digital finance businesses. Over 15 years, I’ve led GTM, brand, and partnerships across Asia and global markets.

Previously, as Chief Creative Officer and agency founder, I scaled teams to 40+ and delivered award‑winning campaigns for Meta, Microsoft, TrueMoney, and Heineken, culminating in successful M&A exits.

I excel as the first marketing hire or transformation lead designing strategy, hiring the team, and wiring growth systems that compound (ABM, product marketing, automation, and data). My focus is institutional Web3 adoption: stablecoin rails, real‑world‑asset (RWA) tokenization, DeFi, and fintech partnerships.

My mission is to help ambitious companies turn emerging technologies into trusted financial products with measurable growth and positive impact.


Campaigns

Web3 & Token Projects

Copywriting, Articles & AMA:

How Bitcoin will revolutionize the global energy market

IXS Unveils IXS DEX 1.5 Upgrade: Bridging the Liquidity Gap for Tokenized Assets

Tokenized Infrastructure Is Ready Now. Build It on Regulated Rails

From DeFi to Tokenized Real-World Asset Yields

https://x.com/IxsFinance/status/1965366670186479636

https://x.com/IxsFinance/status/1975877695990124781